The second mistake worth mentioning is that my email list includes a lot of people who followed me when I wrote more about budgeting, so the match wasn’t 100% aligned. I’ve asked people to unsubscribe who aren’t into the new “design your dream life” theme of my blog, but many still remain. This is totally fine from a content perspective, but it just means that selling to this list is harder.
My next self-funded business hit $160,000 in revenue in its first year alone. After that first taste of self-made success, I’ve gone on to sign consulting contracts worth tens of thousands of dollars with startups like LinkedIn and Google, launch profitable online courses, and build a following of hundreds of thousands for this blog and my podcast series.
I actually don’t. The whole reason why I leverage these online marketplaces is because they already have traffic and an audience and they’re doing their own paid marketing and SEO to build up their members. That’s why I love this system and think it’s so great for beginners. You will literally make sales just from being in these marketplaces. I don’t care if you have a course about underwater basketweaving, you will eventually make sales just by showing up. It’s that simple. Of course if you wish, you could promote yourself, for example on your Facebook profile, via your blog and Twitter.
If you have a background in a specific field, you may find there is a demand for writing industry papers in your area of expertise. For example, there are often adverts for doctors, lawyers, nutritionists, and business experts from particular niches, to write white papers on different subject areas. These are well paid jobs that you will need to stake your reputation on, but that can often be worked on from the comfort of your own home.
If you have experience as a personal assistant, secretary, admin assistant, or something in a similar field, then becoming an online PA may be a great role for you. Many professionals want someone to help organize their business and personal affairs. Jobs could include sending emails, managing financial affairs, booking flights and arranging day-to-day activities. If you are interested in this line of work there are many PA agencies that are crying out for reliable assistants.
Jerry is a young aspiring Internet Entrepreneur who started his online business at the age of 18. He is currently a Full-time Affiliate Marketer at Wealthy Affiliate, a community to help anyone start their own online business without prior experience. He actually achieved Financial Independence at the young age of 21. Read more about his story here!
Specify your keyword search through carrying out a) broad match, b) phrase match and c) exact match. Each search has its own advantages/disadvantages. Broad matches have higher clicks and can achieve more ad exposure, but are usually low on conversions. You can get a phrase match by putting your intended keyword in quotations marks e.g. “online courses” to appear in searches as part of a phrase e.g. “creating online courses”. Finally, you get the exact match when using your keyword in brackets e.g. [online courses], and the results will come out using only the specific keyword.
That’s what’s possible with teaching online courses. Because most of the work is up front, and you can continue to sell courses for many years, the hours you spend making a course can be worth hundreds, if not thousands of dollars. For me, even simple courses that take 20-40 hours of work to create have gone on to make tens of thousands of dollars in income, which translates to an hourly rate in the $1,000 range.
It makes sense that your newsletter will include multiple ‘Call to Action’ (CTAs) points for the various pieces of content you wish to promote. But, in this case, you will need to have one primary CTA that focuses on an action you would like your subscribers to carry out. Your primary CTA will be in a more prominent position e.g. a button “Join our latest course” centered in the end. And, remember, don’t overdo it with the secondary call to actions, you don’t want to confuse your readers!
A spin-off for web designers is to offer a landing page creation service. Well-optimized landing pages can be the difference between a successful and a failing business. And, as creating the perfect landing page isn’t easy, this is a service many businesses are prepared to pay for. I know people who are earning 6 figures per year and all they do is create landing pages for businesses. There’s serious money to be made.